Sang Hing Hong Shines at CHINACOAT 2025

This early winter, CHINACOAT 2025 brought together industry leaders from over 30 countries—turning the exhibition hall into a vibrant hub of innovation and collaboration.

As it approaches its 70th anniversary (founded in 1956), Sang Hing Hong once again stood proudly at the forefront, showcasing how seven decades of craftsmanship continue to drive intelligent manufacturing and global impact.

Under the theme “Seven Decades of Craftsmanship, Igniting a New Chapter,” the company unveiled four key innovations:

A Secret Even the Nose Can’t Detect — LOCA® Low-Odor Coalescing Agents

Through a three-step process—raw material purification, process refinement, and strict quality control—LOCA® reduces odor at its source, helping manufacturers create premium low-odor coatings for a cleaner, more comfortable consumer experience.

A One-Stop VOC Solution — LOCA®NEX Zero-SVOC Breakthrough

Tackling indoor air quality challenges head-on, Sang Hing Hong delivers solutions that meet the world’s most rigorous environmental standards. Its innovative LOCA®NEX technology achieves a true Zero-SVOC breakthrough.

A Shield Against Moisture — LOCA® WI6 Extended Pot Life Additive

Designed for 2K hydroxyacrylic systems, LOCA® WI6 features a unique “non-participating, proactive-blocking” mechanism that protects against moisture interference—significantly extending pot life while enhancing application efficiency and final film performance.

A High-Performance Additive Package — Sanstar to Empower Your Formulations

The Sanstar series (thickeners, defoamers, dispersants, and neutralizers) provides robust, reliable support for building high-performance waterborne industrial coatings from the ground up.

Craftsmanship for Seven Decades, Leading the Future with Wisdom

The booth buzzed with meaningful conversations—from European partners seeking eco-certified solutions to Southeast Asian formulators exploring performance upgrades. The strong global interest in LOCA® confirmed its resonance across diverse markets.

CHINACOAT 2025 may have drawn to a close, but the 70th anniversary chapter of Sang Hing Hong is only just beginning.

Seventy years is not merely a mark of time—it is the starting point for new innovation.

Together, let’s build a smarter, cleaner, and more sustainable future in coatings.